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Fitness Startups

Updated July 2026

Companies in the fitness sector developing innovative solutions and technologies.

Explore 746 recently funded fitness companies with verified founder contact information and fundraising data.

Total Companies
746
Total Funding
$732.4M
Avg Funding
$29.3M
Global Reach
4
countries

Top Cities for Fitness

Newport Beach
New York
Dublin
York
Victoria
London

Recently Funded Companies

Export
Newport Beach, United States

FitLab is a fitness and sports lifestyle company that offers digital and boutique fitness studio experiences and merchandise.

$35.0M raised
Mar 2024

Founder Contacts

30,000+ verified contacts

New York, United States

Anise Health is a digital platform for mental health and wellbeing.

$100K raised
Mar 2025

Founder Contacts

30,000+ verified contacts

Dublin, Ireland

Danu is a wearable sports socks that offers health assessment and tracking services.

$3.7M raised
Mar 2023

Founder Contacts

30,000+ verified contacts

York, United States

RoxFit is the best HYROX workout tracker for preparation and performance on race day.

$2.5M raised
Mar 2026

Founder Contacts

30,000+ verified contacts

Victoria, Canada

VitaminLab creates an all-in one personalized supplement from your health data: health history, blood testing or health apps.

$636K raised
Mar 2025

Founder Contacts

30,000+ verified contacts

London, United Kingdom

ONE FIIT is the ‘fitness operating system’ that connects brands, gyms, and trainers with their communities.

$1.3M raised
Mar 2022

Founder Contacts

30,000+ verified contacts

New York, United States

Create Wellness offers creatine monohydrate gummies for improved focus, strength, and endurance, catering to health-conscious individuals.

$20.0M raised
Mar 2026

Founder Contacts

30,000+ verified contacts

Boston, United States

WHOOP provides wearable fitness technology and a subscription platform that tracks physiological data for health and performance insights.

$575.0M raised
Mar 2026

Founder Contacts

30,000+ verified contacts

Doylestown, United States

Wethrivv is a science-based company focusing on hair growth and post-procedure skincare.

$34K raised
Mar 2025

Founder Contacts

30,000+ verified contacts

Chagrin Falls, United States

The Wembley Club is a fitness centre facility that offers tennis, fitness, swimming, dining & entertainment and paddle activities.

$575K raised
Mar 2025

Founder Contacts

30,000+ verified contacts

Bristol, United Kingdom

getUBetter provides recovery, prevention, support, and digital self-management, for all common musculoskeletal injuries and conditions.

Mar 2022

Founder Contacts

30,000+ verified contacts

San Francisco, United States

Newbody is a fitness mobile app that helps change the body in reality.

$1.0M raised
Mar 2022

Founder Contacts

30,000+ verified contacts

London, United Kingdom

Heim Health is a healthcare firm using technology to deliver scalable, community-based solutions.

Mar 2026

Founder Contacts

30,000+ verified contacts

London, United Kingdom

Caterpillar Health is a digital rewards app for health promotion, education and behavioural change.

$591K raised
Mar 2022

Founder Contacts

30,000+ verified contacts

Menlo Park, United States

GOQii’s goal is to enable people across the world to “be the force” to unleash their untapped potential.

$10.0M raised
Mar 2022

Founder Contacts

30,000+ verified contacts

Chicago, United States

MetaMe Health develops FDA-cleared prescription digital therapeutics for the treatment of gastrointestinal conditions.

$141K raised
Mar 2024

Founder Contacts

30,000+ verified contacts

Montréal, Canada

AI-Driven Clarity: Revolutionizing how the Health and Wellness Sector empowers its patients and customers with only FACTUAL Health Info

Mar 2025

Founder Contacts

30,000+ verified contacts

Chicago, United States

LUWI is a new product made for women for both hormone-free contraception and latex-free protection against STI/STDs.

Mar 2025

Founder Contacts

30,000+ verified contacts

South Bend, United States

Beacon Health System is a Hospital & Health Care centre providing health care facilities

$600K raised
Mar 2026

Founder Contacts

30,000+ verified contacts

Frisco, United States

KidStrong is a child development training center that specializes in the development of the brain, physical, and character of the child.

Mar 2026

Founder Contacts

30,000+ verified contacts

Charlotte, United States

Gymble is a sports and fitness marketplace to browse, find, and pay for personal training, facility rentals, and fitness experiences.

Mar 2025

Founder Contacts

30,000+ verified contacts

Boston, United States

Upswing Fitness is a comprehensive CRM, marketplace, and community.

$250K raised
Mar 2022

Founder Contacts

30,000+ verified contacts

Darien, United States

ALOHA is a food and beverage company that develops plant-based nutrition products.

$68.5M raised
Mar 2024

Founder Contacts

30,000+ verified contacts

Gaithersburg, United States

Givhero creates socially responsible and connected communities through health and well-being.

$400K raised
Mar 2023

Founder Contacts

30,000+ verified contacts

San Francisco, United States

Lifestyle Science™ platform

$12.0M raised
Mar 2022

Founder Contacts

30,000+ verified contacts

Showing 276 to 300 of 746 companies

About the Fitness Startup Ecosystem

The fitness sector is an active area of startup innovation and venture capital investment. Companies in this space are developing new technologies, platforms, and services that address evolving market needs and create new business opportunities.

Funding Trends in Fitness

Fitness companies raise capital across various funding stages, from early seed rounds to late-stage growth financing. Investor interest in this sector is driven by the size of the addressable market, the pace of technology adoption, and the potential for scalable business models.

Growth Outlook

The fitness sector is expected to continue evolving as technology advances, market dynamics shift, and new opportunities emerge. Companies that demonstrate strong product-market fit, efficient growth, and clear competitive advantages are well-positioned to attract continued investment.

Fitness Funding Breakdown

Here is how funding is distributed among the 746 fitness companies tracked in the VCBacked database.

Average Funding
$29.3M
Total Funding Tracked
$732.4M
Countries Represented
4

Distribution by Funding Stage

Other25 companies

Top Cities for Fitness

1.London
3 companies$1.9M
2.New York
2 companies$20.1M
3.Boston
2 companies$575.3M
4.San Francisco
2 companies$13.0M
5.Chicago
2 companies$141K

Related Industries

Companies in the fitness sector often overlap with or complement businesses in adjacent industries. Exploring related verticals can help you discover additional companies, identify partnership opportunities, and understand the broader competitive landscape.

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746 Fitness Startups (2026) — Recently Funded Companies, Investors & Rounds — Page 12 | VCBacked