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Lifestyle Startups

Updated July 2026

Companies in the lifestyle sector developing innovative solutions and technologies.

Explore 307 recently funded lifestyle companies with verified founder contact information and fundraising data.

Total Companies
307
Total Funding
$492.1M
Avg Funding
$19.7M
Global Reach
9
countries

Top Cities for Lifestyle

Wilmington
Sariyer
Austin
Abilene
New York
Philadelphia

Recently Funded Companies

Export
Wilmington, United States

Flexible hotel network for the new traveler segments

$250K raised
Jun 2022

Founder Contacts

30,000+ verified contacts

Sariyer, Turkey

Urban Active offers indoor cycling, bootcamp, Pilates, yoga and guided fitness programs both in‑studio and via its mobile app.

$600K raised
Jun 2022

Founder Contacts

30,000+ verified contacts

Austin, United States

Spot Insurance features injury insurance designed to protect against unexpected medical expenses.

$8.0M raised
Jun 2022

Founder Contacts

30,000+ verified contacts

Abilene, United States

Laundry Luv offers a laundromat facility for laundry products and services in a modern and entertaining environment.

$1.0M raised
Jun 2025

Founder Contacts

30,000+ verified contacts

New York, United States

Modern Sneakers. Made To Last. Built To Recycle.

$21.1M raised
Jun 2025

Founder Contacts

30,000+ verified contacts

Philadelphia, United States

Addison Bay operates an eCommerce platform that creates fashion-forward activewear.

$502K raised
Jun 2022

Founder Contacts

30,000+ verified contacts

Los Angeles, United States

Shryne Group engages in the cultivation and retail of cannabis.

$170.0M raised
Jun 2022

Founder Contacts

30,000+ verified contacts

Austin, United States

Music Lane is a restaurant business providing an elevated shopping, dining, and lifestyle experience.

$865K raised
Jun 2022

Founder Contacts

30,000+ verified contacts

New York, United States

Gentle Monster is a global fashion and luxury eyewear brand that retails a variety of eyewear and eyewear accessories.

$105.6M raised
Jun 2025

Founder Contacts

30,000+ verified contacts

Mountain View, United States

Coral Eyewear creates stylish, sustainable eyewear.

$343K raised
Jun 2023

Founder Contacts

30,000+ verified contacts

London, United Kingdom

Ethical Bedding is a company that specializes in sustainable and ethical bedding products made from eucalyptus silk and bamboo.

$281K raised
Jun 2023

Founder Contacts

30,000+ verified contacts

London, United Kingdom

Birda is an intuitive yet powerful tool that reveals the fascinating world of birds to everyone.

$2.6M raised
Jun 2023

Founder Contacts

30,000+ verified contacts

Charlottesville, United States

RHOBACK polos, q-zips, performance hats, and dog bandanas are designed to keep up with your busy lifestyle.

$50.0M raised
Jun 2026

Founder Contacts

30,000+ verified contacts

San Francisco, United States

Fellow specializes in product design and brings ideas from sketchbook to a kitchen table.

$30.0M raised
Jun 2022

Founder Contacts

30,000+ verified contacts

Berlin, Germany

keleya - The #1 maternity care provider in Germany

Jun 2022

Founder Contacts

30,000+ verified contacts

Hong Kong, Hong Kong

By-the-hour luxury hotel booking platform for urban travellers in Hong Kong, Singapore, Malaysia and Vietnam

$1.1M raised
Jun 2022

Founder Contacts

30,000+ verified contacts

Luxembourg, Luxembourg

Salonkee is known as one of europe's most advanced and popular salon management systems

$30.1M raised
Jun 2023

Founder Contacts

30,000+ verified contacts

Cluj-napoca, Romania

Extasy is a mobile platform that allows users access to aspirational experiences that they can share with their friends through gamification

Jun 2022

Founder Contacts

30,000+ verified contacts

Goleta, United States

Cadense innovates adaptive footwear to enhance mobility for those facing walking challenges.

$775K raised
May 2026

Founder Contacts

30,000+ verified contacts

Stockholm, Sweden

Centra is an e-commerce software that offers complete direct-to-consumer and wholesale services for fashion and lifestyle brands.

$5.2M raised
May 2025

Founder Contacts

30,000+ verified contacts

Asheville, United States

Sourhouse designs and sells simple kitchen tools for home bakers to encourage more sourdough baking.

$268K raised
May 2024

Founder Contacts

30,000+ verified contacts

Wellesley, United States

Atacama Therapeutics focuses on developing treatments for hyperhidrosis.

$830K raised
May 2024

Founder Contacts

30,000+ verified contacts

Innerleithen, United Kingdom

FINDRA. Fashion led, performance driven, bike wear and outdoor apparel specifically for women.

$383K raised
May 2024

Founder Contacts

30,000+ verified contacts

Milan, Italy

WeRoad is a traveltech company that offers a group adventure travel platform specifically designed for solo travelers.

$58.0M raised
May 2026

Founder Contacts

30,000+ verified contacts

New York, United States

Farm To People is an online market for unique, handcrafted foods and lifestyle products made by artisans.

$4.3M raised
May 2026

Founder Contacts

30,000+ verified contacts

Showing 51 to 75 of 307 companies

About the Lifestyle Startup Ecosystem

The lifestyle sector is an active area of startup innovation and venture capital investment. Companies in this space are developing new technologies, platforms, and services that address evolving market needs and create new business opportunities.

Funding Trends in Lifestyle

Lifestyle companies raise capital across various funding stages, from early seed rounds to late-stage growth financing. Investor interest in this sector is driven by the size of the addressable market, the pace of technology adoption, and the potential for scalable business models.

Growth Outlook

The lifestyle sector is expected to continue evolving as technology advances, market dynamics shift, and new opportunities emerge. Companies that demonstrate strong product-market fit, efficient growth, and clear competitive advantages are well-positioned to attract continued investment.

Lifestyle Funding Breakdown

Here is how funding is distributed among the 307 lifestyle companies tracked in the VCBacked database.

Average Funding
$19.7M
Total Funding Tracked
$492.1M
Countries Represented
9

Distribution by Funding Stage

Other25 companies

Top Cities for Lifestyle

1.New York
3 companies$131.0M
2.Austin
2 companies$8.9M
3.London
2 companies$2.8M
4.Wilmington
1 companies$250K
5.Sariyer
1 companies$600K

Related Industries

Companies in the lifestyle sector often overlap with or complement businesses in adjacent industries. Exploring related verticals can help you discover additional companies, identify partnership opportunities, and understand the broader competitive landscape.

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307 Lifestyle Startups (2026) — Recently Funded Companies, Investors & Rounds | VCBacked