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Loyalty Programs Startups

Updated July 2026

Companies in the loyalty programs sector developing innovative solutions and technologies.

Explore 130 recently funded loyalty programs companies with verified founder contact information and fundraising data.

Total Companies
130
Total Funding
$162.9M
Avg Funding
$6.5M
Global Reach
8
countries

Top Cities for Loyalty Programs

Culiacan
Boston
Lausanne
Innsbruck
New York
Minneapolis

Recently Funded Companies

Export
Culiacan, Mexico

PrestaVale company specialized in generating credit product for unbanked individuals in Mexico.

$2.0M raised
Mar 2025

Founder Contacts

30,000+ verified contacts

Boston, United States

Affina platform offers loyalty programs.

$2.3M raised
Mar 2025

Founder Contacts

30,000+ verified contacts

Lausanne, Switzerland

WECHEER is an enterprise SaaS CRM that helps CPG brands boost sales by controlling & incentivizing their route to market in 14 countries.

$1.7M raised
Mar 2025

Founder Contacts

30,000+ verified contacts

Innsbruck, Austria

Monkee is a Save Now Buy Later platform that helps consumers purchase without debt & enables retailers to monetize early purchase intent.

$292K raised
Mar 2025

Founder Contacts

30,000+ verified contacts

New York, United States

Kalder is the platform for launching branded cards and partner rewards for brands.

$7.0M raised
Nov 2024

Founder Contacts

30,000+ verified contacts

New York, United States

Point.me is a travel engagement platform that connects consumers to loyalty programs with the reward flights for their points.

$15.0M raised
Sep 2024

Founder Contacts

30,000+ verified contacts

Minneapolis, United States

Food for Health is a precision Food-as-Medicine app that scans labels and customizes food recommendations based on health.

$3.0M raised
May 2024

Founder Contacts

30,000+ verified contacts

Melbourne, Australia

Data driven technology company helping retail and hospitality SME's boost revenue by predicting and influencing customer purchase behaviour

$137K raised
Apr 2024

Founder Contacts

30,000+ verified contacts

Broomfield, United States

AIQ power smarter digital relationships by unlocking untapped revenue with behavioral automation

$653K raised
Feb 2024

Founder Contacts

30,000+ verified contacts

Los Angeles, United States

Vatom enables both companies and individuals to easily engage directly with the emerging Web3.

$10.0M raised
Feb 2024

Founder Contacts

30,000+ verified contacts

Norristown, United States

O4S is a technology platform that helps distribution-led companies target and incentivize high-performance channel partners to drive sales.

$1.0M raised
Jan 2024

Founder Contacts

30,000+ verified contacts

Venice, United States

Freebird is a mobile application that gives users cashback and points on all Uber and Lyft rides.

$2.4M raised
Dec 2023

Founder Contacts

30,000+ verified contacts

New York, United States

Salt Labs is a loyalty and payments company that enables hourly employees to measure, capture, and reward themselves for their work.

$8.0M raised
Dec 2023

Founder Contacts

30,000+ verified contacts

Dallas, United States

Amenities Health is the healthcare industry's leading Digital Front Door and patient loyalty platform.

$6.3M raised
Sep 2023

Founder Contacts

30,000+ verified contacts

London, United Kingdom

HyperJar is a Free digital payments, planning and presonalised rewards platform.

$24.0M raised
Sep 2023

Founder Contacts

30,000+ verified contacts

Singapore, Singapore

Perx Technologies is the world's first self-service, intelligent, and intuitive loyalty management and customer engagement platform

$1.0M raised
Sep 2023

Founder Contacts

30,000+ verified contacts

Miami, United States

Qurable is an AI-powered platform to personalize engagement, boost loyalty, embed payments, and monetize interactions.

$165K raised
Aug 2023

Founder Contacts

30,000+ verified contacts

New York, United States

Augie is a financial platform that provides credit-earning options and reward programs for monthly bill payments.

$1.0M raised
Jan 2023

Founder Contacts

30,000+ verified contacts

Wilmington, United States

Dots.eco is a SaaS ESG platform utilizing AI and remote sensing to turn everyday actions into measurable, ROI positive impact.

$1.0M raised
Jan 2022

Founder Contacts

30,000+ verified contacts

Bogotá, Colombia

Leal is a lifecycle marketing platform that helps LATAM retailers grow CLTV with AI-driven hyper-personalization and automation.

$5.0M raised
Jan 2024

Founder Contacts

30,000+ verified contacts

Seattle, United States

Forum3 is developing the first ever web3-powered universal loyalty platform for consumers and businesses.

$10.0M raised
Dec 2022

Founder Contacts

30,000+ verified contacts

Newport Beach, United States

Curate is a premium analytics and ordering platform for the hospitality industry.

$10.0M raised
Jan 2026

Founder Contacts

30,000+ verified contacts

Singapore, Singapore

HeyMax is a platform for travel rewards and loyalty.

$11.0M raised
Jan 2026

Founder Contacts

30,000+ verified contacts

Singapore, Singapore

ShopBack is an e-commerce loyalty platform that offers cashback services from online stores.

$40.0M raised
Dec 2022

Founder Contacts

30,000+ verified contacts

Los Angeles, United States

SportsTech, Fan Engagement, Digital Collectibles, NIL, Social Media, Marketplaces

Jan 2026

Founder Contacts

30,000+ verified contacts

Showing 76 to 100 of 130 companies

About the Loyalty Programs Startup Ecosystem

The loyalty programs sector is an active area of startup innovation and venture capital investment. Companies in this space are developing new technologies, platforms, and services that address evolving market needs and create new business opportunities.

Funding Trends in Loyalty Programs

Loyalty Programs companies raise capital across various funding stages, from early seed rounds to late-stage growth financing. Investor interest in this sector is driven by the size of the addressable market, the pace of technology adoption, and the potential for scalable business models.

Growth Outlook

The loyalty programs sector is expected to continue evolving as technology advances, market dynamics shift, and new opportunities emerge. Companies that demonstrate strong product-market fit, efficient growth, and clear competitive advantages are well-positioned to attract continued investment.

Loyalty Programs Funding Breakdown

Here is how funding is distributed among the 130 loyalty programs companies tracked in the VCBacked database.

Average Funding
$6.5M
Total Funding Tracked
$162.9M
Countries Represented
8

Distribution by Funding Stage

Other25 companies

Top Cities for Loyalty Programs

1.New York
4 companies$31.0M
2.Singapore
3 companies$52.0M
3.Los Angeles
2 companies$10.0M
4.Culiacan
1 companies$2.0M
5.Boston
1 companies$2.3M

Related Industries

Companies in the loyalty programs sector often overlap with or complement businesses in adjacent industries. Exploring related verticals can help you discover additional companies, identify partnership opportunities, and understand the broader competitive landscape.

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