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Cold Email Templates for Funded Startups

Proven email templates for reaching out to founders who just raised funding. Copy, customize, and send.

Quick Tips for Cold Emailing Founders

TimingReach out within 1-2 weeks of funding news
PersonalizationReference their specific product or recent news
LengthKeep it under 100 words. Founders skim.
CTAOne clear ask. Make it easy to say yes.

Sales Templates

For selling products/services to funded startups

The Congrats Opener

Subject Line

Congrats on the raise, {{company}}!

Body
Hi {{name}},

Congrats on {{company}}'s {{stage}} round! That's a huge milestone.

With fresh capital, I'm guessing {{pain_point}} is on your radar. We help companies like {{similar_company}} {{value_prop}}.

Would you be open to a quick 15-min call this week?

Best,
{{your_name}}
Tip:Best used within 2 weeks of funding announcement. Always personalize the pain point.

The Scaling Angle

Subject Line

Scaling {{company}} post-raise?

Body
{{name}},

Just saw {{company}} closed your {{stage}}. Congrats!

Most founders I talk to are immediately focused on scaling {{department}} after a raise. If that's you, we might be able to help.

We work with {{industry}} startups to {{value_prop}}. Happy to share how {{similar_company}} did it.

Worth a quick chat?

{{your_name}}
Tip:Works well for infrastructure, tooling, and B2B services.

The Direct Ask

Subject Line

{{company}} + {{your_company}}

Body
{{name}},

{{company}} just raised {{amount}}. You're probably hiring and scaling fast.

{{your_company}} helps {{industry}} companies {{value_prop}}.

15 minutes to see if we're a fit?

{{your_name}}
Tip:Best for busy founders who appreciate brevity. Use when you have strong product-market fit.

Venture Capital Templates

For VCs and scouts sourcing deals

The Warm Intro Request

Subject Line

Following {{company}}'s progress

Body
Hi {{name}},

I've been following {{company}}'s progress in {{industry}} - really impressive what you've built.

I'm {{your_name}} from {{fund_name}}. We invest in {{investment_thesis}} at the {{target_stage}} stage.

Would love to learn more about your vision for {{company}} and see if there might be a fit for our next round.

Would you have 30 minutes for a call?

Best,
{{your_name}}
{{fund_name}}
Tip:Best for companies that match your thesis. Research their product before reaching out.

The Portfolio Value Add

Subject Line

How {{portfolio_company}} scaled to $XXM ARR

Body
{{name}},

Congrats on what you're building at {{company}}.

I'm at {{fund_name}} - we backed {{portfolio_company}} who faced similar challenges in {{industry}}. They just hit $XXM ARR and I think there are learnings that could help {{company}}.

Would you be interested in connecting? Happy to share insights regardless of fit for investment.

{{your_name}}
Tip:Lead with value, not an ask. Great for building relationships before they raise.

Recruiting Templates

For recruiters and HR targeting funded companies

The Hiring Surge

Subject Line

Building {{company}}'s team post-raise?

Body
Hi {{name}},

Congrats on {{company}}'s {{stage}}!

Raising usually means hiring mode. We specialize in placing {{role_type}} at {{industry}} startups and have helped companies like {{similar_company}} build their teams quickly.

Would you have 15 minutes to discuss your hiring plans? Even if timing isn't right now, happy to be a resource.

{{your_name}}
{{your_company}}
Tip:Reach out within 1 month of funding. Offer to help even if they don't engage immediately.

The Passive Candidate Angle

Subject Line

Top {{role}} talent for {{company}}

Body
{{name}},

I saw {{company}} raised {{amount}} - congrats!

I have a network of senior {{role_type}} professionals who've specifically mentioned interest in funded {{industry}} startups. A few would be great fits for {{company}}.

Worth a quick call to share some profiles?

{{your_name}}
Tip:Works best when you actually have relevant candidates in your network.

Service Providers Templates

For agencies, consultants, and professional services

The Case Study Lead

Subject Line

How {{similar_company}} did {{result}} after their {{stage}}

Body
Hi {{name}},

Congrats on {{company}}'s raise!

Just helped {{similar_company}} (also {{industry}}, raised {{similar_stage}}) achieve {{specific_result}}.

Given where {{company}} is, you might be thinking about {{their_challenge}}. Would a quick case study be helpful?

{{your_name}}
{{your_company}}
Tip:Lead with a relevant case study. Be specific about results.

The Post-Raise Checklist

Subject Line

{{stage}} checklist for {{company}}

Body
{{name}},

Congrats on closing your {{stage}}!

After working with 50+ funded startups, we've noticed founders often overlook {{common_mistake}} right after raising.

Put together a quick checklist for post-raise priorities. Want me to send it over? No strings attached.

{{your_name}}
Tip:Offer value first. Works well for legal, accounting, and ops services.

Template Variables Reference

About Them

  • {{name}} - Founder's first name
  • {{company}} - Their company name
  • {{stage}} - Funding round (Seed, Series A)
  • {{amount}} - Amount raised ($5M)
  • {{industry}} - Their industry
  • {{pain_point}} - Challenge they face

About You

  • {{your_name}} - Your name
  • {{your_company}} - Your company
  • {{value_prop}} - What you offer
  • {{similar_company}} - Case study reference
  • {{specific_result}} - Outcome achieved

Want a Personalized Email?

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