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Fitness Startups

Updated July 2026

Companies in the fitness sector developing innovative solutions and technologies.

Explore 746 recently funded fitness companies with verified founder contact information and fundraising data.

Total Companies
746
Total Funding
$205.4M
Avg Funding
$8.2M
Global Reach
8
countries

Top Cities for Fitness

Newport Beach
New York
Leiden
São Paulo
London
Santa Barbara

Recently Funded Companies

Export
Newport Beach, United States

AuraLife builds solutions that aim to help the world better access health insight

$447K raised
Aug 2024

Founder Contacts

30,000+ verified contacts

New York, United States

Blink Fitness is the cleanest and friendliest affordable gym in North America.

$21.0M raised
Aug 2024

Founder Contacts

30,000+ verified contacts

Leiden, The Netherlands

We develop health monitoring tech and reports to allow health promotion providers to develop data-driven lifestyle intervention programs.

$462K raised
Aug 2022

Founder Contacts

30,000+ verified contacts

São Paulo, Brazil

Kompa Saúde is a healthtech company that provide health guidance and consultations with doctors.

$1.5M raised
Aug 2021

Founder Contacts

30,000+ verified contacts

London, United Kingdom

GoJoe is a social fitness app motivating people to exercise using stuff like the team, NFTs, and influencers.

$3.1M raised
Jul 2024

Founder Contacts

30,000+ verified contacts

Santa Barbara, United States

Expond is offers private and in group fitness experiences including yoga, personal training, pilates, hiking, sound healing and meditation.

$500K raised
Jul 2024

Founder Contacts

30,000+ verified contacts

Austin, United States

Modern management software for gyms and martial arts schools

$32.5M raised
Jul 2024

Founder Contacts

30,000+ verified contacts

Los Angeles, United States

ARENA leads the at-home training center that uses engineering and industry.

$5.2M raised
Jul 2021

Founder Contacts

30,000+ verified contacts

London, United Kingdom

BrainPatch is a Neurotechnology startup disrupting the industry of non-invasive brain stimulation.

$500K raised
Jul 2021

Founder Contacts

30,000+ verified contacts

Henderson, United States

HidrateSpark offers smart water bottles with hydration tracking and app-based reminders.

Jul 2022

Founder Contacts

30,000+ verified contacts

Brazilia, Brazil

Topway is a healthtech company of food suppliments.

$577K raised
Jul 2021

Founder Contacts

30,000+ verified contacts

Toronto, Canada

Othership provides emotional wellness service through social bathhouse experiences and a breathwork.

$11.3M raised
Jul 2025

Founder Contacts

30,000+ verified contacts

Eindhoven, The Netherlands

LifeSense is a B2b social impact venture helping women combat urine loss after childbirth menopause and ageing.

Jul 2023

Founder Contacts

30,000+ verified contacts

Rome, Italy

PunchLab is a mobile App that will turn punching bags into devices that are able to detect, measure, and react to strikes.

$994K raised
Jul 2021

Founder Contacts

30,000+ verified contacts

London, United Kingdom

Another Round’s unique approach to fitness and training has attracted attention from leaders in the pace.

$1.3M raised
Jul 2024

Founder Contacts

30,000+ verified contacts

New York, United States

Fruit Street offers a diabetes prevention program using lifestyle coaching and technology.

Jul 2023

Founder Contacts

30,000+ verified contacts

Middletown, United States

The Haven Collection offers an always evolving, engaging set of creative learning opportunities.

$865K raised
Jul 2021

Founder Contacts

30,000+ verified contacts

Montréal, Canada

Silofit is a network of private, on-demand gyms that can be rented by the hour using their app.

$10.2M raised
Jul 2021

Founder Contacts

30,000+ verified contacts

Waimea, United States

Iwikua is a community group providing cultural education, sustainable farming, fitness training, and youth development programs.

$400K raised
Jul 2025

Founder Contacts

30,000+ verified contacts

Hong Kong, Hong Kong

Miro AI uses AI and computer vision to analyze sports content.

Jul 2022

Founder Contacts

30,000+ verified contacts

London, United Kingdom

87% is a wellness and fitness organization that helps to measure, understand, and improve healthy habits through a platform.

$2.2M raised
Jul 2021

Founder Contacts

30,000+ verified contacts

Oak Park Heights, United States

Pops Diabetes Care offers a virtual healthcare platform to enable people to self-manage diabetes through consumer-centric sensors.

$48K raised
Jul 2022

Founder Contacts

30,000+ verified contacts

Santa Monica, United States

Headspace is a mental health company offering AI companionship, coaching, therapy, psychiatry, and mindfulness tools for everyday support.

$105.0M raised
Jul 2023

Founder Contacts

30,000+ verified contacts

Canberra, Australia

Nourish Ingredients is a food tech company that creates the same fat molecules as those found in animals.

$3.9M raised
Jul 2023

Founder Contacts

30,000+ verified contacts

Brisbane, Australia

Fitstop is a functional training group that focuses on performance, growth, and bringing out everyone's inner athlete.

$3.3M raised
Jul 2022

Founder Contacts

30,000+ verified contacts

Showing 76 to 100 of 746 companies

About the Fitness Startup Ecosystem

The fitness sector is an active area of startup innovation and venture capital investment. Companies in this space are developing new technologies, platforms, and services that address evolving market needs and create new business opportunities.

Funding Trends in Fitness

Fitness companies raise capital across various funding stages, from early seed rounds to late-stage growth financing. Investor interest in this sector is driven by the size of the addressable market, the pace of technology adoption, and the potential for scalable business models.

Growth Outlook

The fitness sector is expected to continue evolving as technology advances, market dynamics shift, and new opportunities emerge. Companies that demonstrate strong product-market fit, efficient growth, and clear competitive advantages are well-positioned to attract continued investment.

Fitness Funding Breakdown

Here is how funding is distributed among the 746 fitness companies tracked in the VCBacked database.

Average Funding
$8.2M
Total Funding Tracked
$205.4M
Countries Represented
8

Distribution by Funding Stage

Other25 companies

Top Cities for Fitness

1.London
4 companies$7.1M
2.New York
2 companies$21.0M
3.Newport Beach
1 companies$447K
4.Leiden
1 companies$462K
5.São Paulo
1 companies$1.5M

Related Industries

Companies in the fitness sector often overlap with or complement businesses in adjacent industries. Exploring related verticals can help you discover additional companies, identify partnership opportunities, and understand the broader competitive landscape.

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746 Fitness Startups (2026) — Recently Funded Companies, Investors & Rounds | VCBacked