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Fitness Startups

Updated August 2026

Companies in the fitness sector developing innovative solutions and technologies.

Explore 762 recently funded fitness companies with verified founder contact information and fundraising data.

Total Companies
762
Total Funding
$1.1B
Avg Funding
$45.9M
Global Reach
10
countries

Top Cities for Fitness

London
New York
San Luis Obispo
Nice
O'fallon
Paris

Recently Funded Companies

Export
London, United Kingdom

The World's First Genetically Personalised Nutrition Shake

$175K raised
Jan 2023

Founder Contacts

41,000+ verified contacts

New York, United States

AFFL is a collective of elite athletes hailing from a variety of sports to compete and entertain on a national stage.

$672K raised
Jan 2022

Founder Contacts

41,000+ verified contacts

London, United Kingdom

NRG Gym is a health and wellness center.

$4.9M raised
Jan 2025

Founder Contacts

41,000+ verified contacts

San Luis Obispo, United States

Playlist is the parent company that operates various physical and mental fitness tech companies.

$785.0M raised
Jan 2026

Founder Contacts

41,000+ verified contacts

Nice, France

Nolt offers quality sports equipment for athletes by combining durability, customization, and accessibility.

$2.0M raised
Nov 2025

Founder Contacts

41,000+ verified contacts

O'fallon, United States

Holos Wellness offers tech-based healthcare services including corrective exercises, integrated nutrition, and PNF stretching.

$317K raised
Nov 2024

Founder Contacts

41,000+ verified contacts

Paris, France

Oména is working on a digital handbook to assist women as they transition through menopause.

$876K raised
Jan 2024

Founder Contacts

41,000+ verified contacts

Stockholm, Sweden

Elsa is a platform for patient-driven research for better drugs, health, and prevention.

$4.4M raised
Nov 2021

Founder Contacts

41,000+ verified contacts

Chepstow, United Kingdom

Forth is an innovative biometrics tracking platform which helps people navigate their way to better health.

$2.2M raised
Nov 2021

Founder Contacts

41,000+ verified contacts

Galway, Ireland

KinetikIQ specializes in advanced motion capture tech for athletic performance and health, previously known as Precision Sports Technology

Nov 2025

Founder Contacts

41,000+ verified contacts

Dublin, Ireland

Kitman Labs is a sports analytics platform that generates insights to help professional athletes perform better.

$52.0M raised
Nov 2021

Founder Contacts

41,000+ verified contacts

Somerville, United States

Rendever is a research-based virtual reality platform that provides cognitive stimulation, socialization, and therapy for older adults.

$4.5M raised
Nov 2025

Founder Contacts

41,000+ verified contacts

New York, United States

BANDIER is a boutique that features a meticulously curated collection of fashion-forward luxury fitness designers around the world.

$32.0M raised
Nov 2022

Founder Contacts

41,000+ verified contacts

Los Altos, United States

Ola Ka Ola is a wellness and fitness services center.

$250K raised
Nov 2021

Founder Contacts

41,000+ verified contacts

New Haven, United States

Wellinks is a wearable health technology company dedicated to improving clinical outcomes.

$25.0M raised
Nov 2021

Founder Contacts

41,000+ verified contacts

Austin, United States

Golden Cricket is a local family owned small business dedicated to individual health as well as the longevity of the home planet.

$250K raised
Nov 2022

Founder Contacts

41,000+ verified contacts

Hongo, Japan

ACCEL Stars is a fitness and wellness firm that offers sleep diagnosis and examinations like sleep health, hygiene, and medical devices.

$7.3M raised
Nov 2024

Founder Contacts

41,000+ verified contacts

Minneapolis, United States

Gila Therapeutics is a clinical-stage pharmaceutical company developing a therapy for obesity.

$356K raised
Nov 2022

Founder Contacts

41,000+ verified contacts

New York, United States

The Lanby is a healthcare members club that gives users a chance to get early access to their membership.

$2.7M raised
Nov 2022

Founder Contacts

41,000+ verified contacts

Brasil, Brazil

Novvo is a natural pre-drink that aids recovery and helps you stay productive after celebrations.

$539K raised
Nov 2024

Founder Contacts

41,000+ verified contacts

Chicago, United States

Waltz Health is a digital health company that offers an AI-driven marketplaces for pharmaceutical supply chain.

$17.5M raised
Nov 2024

Founder Contacts

41,000+ verified contacts

Hamburg, Germany

Sport Alliance is a provider of software for gyms and fitness providers.

$100.0M raised
Nov 2023

Founder Contacts

41,000+ verified contacts

Kenilworth, United Kingdom

Fitness Worx Gyms is a fitness company that provides personal gym training and fitness consultation services.

$331K raised
Nov 2025

Founder Contacts

41,000+ verified contacts

Toronto, Canada

FLUENT utilizes capital and expertise in making strategic investments to help launch mature and professional cannabis markets.

$96.5M raised
Nov 2024

Founder Contacts

41,000+ verified contacts

Seoul, South Korea

Buffett Seoul provides group physical training services in order to provide a unique fitness experience.

$6.8M raised
Nov 2025

Founder Contacts

41,000+ verified contacts

Showing 626 to 650 of 762 companies

About the Fitness Startup Ecosystem

The fitness sector is an active area of startup innovation and venture capital investment. Companies in this space are developing new technologies, platforms, and services that address evolving market needs and create new business opportunities.

Funding Trends in Fitness

Fitness companies raise capital across various funding stages, from early seed rounds to late-stage growth financing. Investor interest in this sector is driven by the size of the addressable market, the pace of technology adoption, and the potential for scalable business models.

Growth Outlook

The fitness sector is expected to continue evolving as technology advances, market dynamics shift, and new opportunities emerge. Companies that demonstrate strong product-market fit, efficient growth, and clear competitive advantages are well-positioned to attract continued investment.

Fitness Funding Breakdown

Here is how funding is distributed among the 762 fitness companies tracked in the VCBacked database.

Average Funding
$45.9M
Total Funding Tracked
$1.1B
Countries Represented
10

Distribution by Funding Stage

Other25 companies

Top Cities for Fitness

1.New York
3 companies$35.4M
2.London
2 companies$5.1M
3.San Luis Obispo
1 companies$785.0M
4.Nice
1 companies$2.0M
5.O'fallon
1 companies$317K

Related Industries

Companies in the fitness sector often overlap with or complement businesses in adjacent industries. Exploring related verticals can help you discover additional companies, identify partnership opportunities, and understand the broader competitive landscape.

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