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Fitness Startups

Updated August 2026

Companies in the fitness sector developing innovative solutions and technologies.

Explore 762 recently funded fitness companies with verified founder contact information and fundraising data.

Total Companies
762
Total Funding
$291.4M
Avg Funding
$11.7M
Global Reach
9
countries

Top Cities for Fitness

Washington
Montréal
San Diego
Dover
London
Galway

Recently Funded Companies

Export
Washington, United States

Fitfighter is a weight system that offers gym programs and military training to its clients.

$2.5M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Montréal, Canada

PlayFitt is a fitness platform using experience in sports analytics, machine learning, and video games.

$2.5M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

San Diego, United States

Welfie is a school health platform helping k-12 schools deal with the health issues of their time.

$150K raised
Jun 2023

Founder Contacts

41,000+ verified contacts

Dover, United States

Innovative Wellness Systems (IWS) is a data analytics company for human moblity

$150K raised
Jun 2023

Founder Contacts

41,000+ verified contacts

London, United Kingdom

Craft Gin Club's mission is to transform the way gin lovers discover and enjoy new gins.

$1.0M raised
Jun 2023

Founder Contacts

41,000+ verified contacts

Galway, Ireland

Revive Active is a revolutionary nutritional health food supplement which delivers increased energy, maintains the immune system.

$13.4M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Sariyer, Turkey

Urban Active offers indoor cycling, bootcamp, Pilates, yoga and guided fitness programs both in‑studio and via its mobile app.

$600K raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Bothell, United States

STRIVE offers insights to help elite athletes and teams improve performance, reduce injury risks, and train more effectively.

$6.0M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Warsaw, Poland

Transforming experience from Stretchme studios into everyone's home with interactive app

$390K raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Singapore, Singapore

hav. is a rewards-based health-tech platform.

$400K raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Belfast, United Kingdom

Kairos is dedicated to helping elite sports teams across the globe maximise their preparation and performance.

$609K raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Cambridge, United States

FeMMA is a technology platform that connects women through workouts and social events inspired by Mixed Martial Arts.

$1.1M raised
Jun 2025

Founder Contacts

41,000+ verified contacts

Paris, France

Gapianne is the well-being platform designed by women for women.

$986K raised
Jun 2023

Founder Contacts

41,000+ verified contacts

San Francisco, United States

Foodsmart provides a digital nutrition platform that uses personalized dietary recommendations to improve health outcomes.

$200.0M raised
Jun 2024

Founder Contacts

41,000+ verified contacts

New York, United States

Luro Health virtualizes obesity and weight management programs for federally qualified and community health centers.

$500K raised
Jun 2024

Founder Contacts

41,000+ verified contacts

Florida, United States

Serotonin is a wellness and fitness services firm.

$6.5M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

New York, United States

Kickoff is a remote wellness coaching platform that empowers coaches to drive previously impossible results for clients.

$7.0M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Toronto, Canada

Train Fitness focuses on automatic exercise detection and rep counting using Artificial Intelligence and the Apple watch.

$2.5M raised
Jun 2023

Founder Contacts

41,000+ verified contacts

Salt Lake City, United States

Flowell helps health, fitness, nutrition and wellness coaches get clients and run their business on it's easy-to-use platform.

$400K raised
Jun 2023

Founder Contacts

41,000+ verified contacts

Cambridge, United States

Perch is a fitness technology company that utilizes AI-driven camera systems for weightlifting performance.

$4.0M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Palo Alto, United States

TaskHuman is a real-time digital coaching platform that offers 1-on-1 interactive sessions with live wellness coaches through video calls.

$20.0M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Bucharest, Romania

ESX operates as a fitness subscription startup.

$2.2M raised
Jun 2023

Founder Contacts

41,000+ verified contacts

New York, United States

Caraway is providing college women+ with integrated mental, reproductive, and physical healthcare.

$16.8M raised
Jun 2023

Founder Contacts

41,000+ verified contacts

San Francisco, United States

Imperfect is an AI training app that syncs with fitness wearable to build hyper-personalized training, recovery, and nutrition plans.

$500K raised
Jun 2026

Founder Contacts

41,000+ verified contacts

London, United Kingdom

Creatime develops functional creatine protein snack bars for fitness and wellness-focused consumers.

$1.3M raised
Jun 2026

Founder Contacts

41,000+ verified contacts

Showing 151 to 175 of 762 companies

About the Fitness Startup Ecosystem

The fitness sector is an active area of startup innovation and venture capital investment. Companies in this space are developing new technologies, platforms, and services that address evolving market needs and create new business opportunities.

Funding Trends in Fitness

Fitness companies raise capital across various funding stages, from early seed rounds to late-stage growth financing. Investor interest in this sector is driven by the size of the addressable market, the pace of technology adoption, and the potential for scalable business models.

Growth Outlook

The fitness sector is expected to continue evolving as technology advances, market dynamics shift, and new opportunities emerge. Companies that demonstrate strong product-market fit, efficient growth, and clear competitive advantages are well-positioned to attract continued investment.

Fitness Funding Breakdown

Here is how funding is distributed among the 762 fitness companies tracked in the VCBacked database.

Average Funding
$11.7M
Total Funding Tracked
$291.4M
Countries Represented
9

Distribution by Funding Stage

Other25 companies

Top Cities for Fitness

1.New York
3 companies$24.3M
2.London
2 companies$2.3M
3.Cambridge
2 companies$5.1M
4.San Francisco
2 companies$200.5M
5.Washington
1 companies$2.5M

Related Industries

Companies in the fitness sector often overlap with or complement businesses in adjacent industries. Exploring related verticals can help you discover additional companies, identify partnership opportunities, and understand the broader competitive landscape.

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