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Fitness Startups

Updated October 2026

Companies in the fitness sector developing innovative solutions and technologies.

Explore 770 recently funded fitness companies with verified founder contact information and fundraising data.

Total Companies
770
Total Funding
$63.7M
Avg Funding
$2.5M
Global Reach
9
countries

Top Cities for Fitness

Worcester
New York
San Francisco
Vancouver
Chicago
Saarbrücken

Recently Funded Companies

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Worcester, United Kingdom

DocHQ helps people to recover from illness faster through online GP video consultations, prescription delivery, medical support & advice

Jul 2023

Founder Contacts

41,000+ verified contacts

New York, United States

Noula is a precision hormonal health company, empowering patients with customized health insights and 1-on-1 coaching from experts.

$100K raised
Jul 2022

Founder Contacts

41,000+ verified contacts

San Francisco, United States

ShareWell is a peer assistance platform that allows users to participate in small group video sessions.

Jul 2025

Founder Contacts

41,000+ verified contacts

Vancouver, Canada

WELL Health is a healthcare technology company empowering providers across North America with innovative digital tools and services.

$6.8M raised
Jul 2024

Founder Contacts

41,000+ verified contacts

Chicago, United States

Pelvic floor fitness made easy and affordable

$563K raised
Jul 2024

Founder Contacts

41,000+ verified contacts

New York, United States

FORTË, a B2B/SaaS solution enabling gyms, influencers & teams to build an interactive video monetization platform w/ community engagement.

Jul 2023

Founder Contacts

41,000+ verified contacts

Saarbrücken, Germany

Enduco is an AI-powered fitness app that delivers personalized endurance training plans for runners and cyclists.

$2.1M raised
Jul 2022

Founder Contacts

41,000+ verified contacts

Birmingham, United Kingdom

Nourished provides a customized nutrition product that uses patented 3D printing technology to create bespoke gummy vitamins on demand.

$18.7M raised
Jun 2026

Founder Contacts

41,000+ verified contacts

Bellevue, United States

JAXJOX introduces InteractiveStudio, a fitness platform that combines connected strength-training equipment with live and on-demand content.

Jun 2022

Founder Contacts

41,000+ verified contacts

London, United Kingdom

Second Nature is a digital programme that helps people lead healthier lives

Jun 2022

Founder Contacts

41,000+ verified contacts

Newbury Park, United States

Freebeat is an e-commerce platform that provides gym equipment and other products.

$40K raised
Jun 2023

Founder Contacts

41,000+ verified contacts

New York, United States

Nextiles builds a fitness system that helps people exercise better, more safely, and more efficiently.

$5.0M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Paris, France

FeetMe is a digital health company that provides a technology platform for in-clinic and real-world gait and activity assessments.

Jun 2024

Founder Contacts

41,000+ verified contacts

Washington, United States

Fitfighter is a weight system that offers gym programs and military training to its clients.

$2.5M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Montpellier, France

Thess offers individual wellness and fitness services for older people.

$2.7M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Montréal, Canada

PlayFitt is a fitness platform using experience in sports analytics, machine learning, and video games.

$2.5M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

San Diego, United States

Welfie is a school health platform helping k-12 schools deal with the health issues of their time.

$150K raised
Jun 2023

Founder Contacts

41,000+ verified contacts

Dover, United States

Innovative Wellness Systems (IWS) is a data analytics company for human moblity

$150K raised
Jun 2023

Founder Contacts

41,000+ verified contacts

London, United Kingdom

Craft Gin Club's mission is to transform the way gin lovers discover and enjoy new gins.

$1.0M raised
Jun 2023

Founder Contacts

41,000+ verified contacts

Galway, Ireland

Revive Active is a revolutionary nutritional health food supplement which delivers increased energy, maintains the immune system.

$13.4M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Sariyer, Turkey

Urban Active offers indoor cycling, bootcamp, Pilates, yoga and guided fitness programs both in‑studio and via its mobile app.

$600K raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Bothell, United States

STRIVE offers insights to help elite athletes and teams improve performance, reduce injury risks, and train more effectively.

$6.0M raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Warsaw, Poland

Transforming experience from Stretchme studios into everyone's home with interactive app

$390K raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Singapore, Singapore

hav. is a rewards-based health-tech platform.

$400K raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Belfast, United Kingdom

Kairos is dedicated to helping elite sports teams across the globe maximise their preparation and performance.

$609K raised
Jun 2022

Founder Contacts

41,000+ verified contacts

Showing 151 to 175 of 770 companies

About the Fitness Startup Ecosystem

The fitness sector is an active area of startup innovation and venture capital investment. Companies in this space are developing new technologies, platforms, and services that address evolving market needs and create new business opportunities.

Funding Trends in Fitness

Fitness companies raise capital across various funding stages, from early seed rounds to late-stage growth financing. Investor interest in this sector is driven by the size of the addressable market, the pace of technology adoption, and the potential for scalable business models.

Growth Outlook

The fitness sector is expected to continue evolving as technology advances, market dynamics shift, and new opportunities emerge. Companies that demonstrate strong product-market fit, efficient growth, and clear competitive advantages are well-positioned to attract continued investment.

Fitness Funding Breakdown

Here is how funding is distributed among the 770 fitness companies tracked in the VCBacked database.

Average Funding
$2.5M
Total Funding Tracked
$63.7M
Countries Represented
9

Distribution by Funding Stage

Other25 companies

Top Cities for Fitness

1.New York
3 companies$5.1M
2.London
2 companies$1.0M
3.Worcester
1 companiesUndisclosed
4.San Francisco
1 companiesUndisclosed
5.Vancouver
1 companies$6.8M

Related Industries

Companies in the fitness sector often overlap with or complement businesses in adjacent industries. Exploring related verticals can help you discover additional companies, identify partnership opportunities, and understand the broader competitive landscape.

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770 Fitness Startups (2026) — Recently Funded — Page 7 | VCBacked